Immigration Equality faced a dilemma: the annual gala awards event at the end of their most successful year in the middle of the worst recession since WWII. How to celebrate the success and a new office in Washington, while containing costs?
Understated elegance always works.
A single metallic silver, on brown uncoated paper. Delicious, like a fine box of candy. To underscore that Immigration Equality’s work is a partnership between the organization and its supporters — I wrote a simple message: "Together, we succeed. Together, we celebrate."
Success, the piece turned out beautifully. And the gala was the biggest one yet — attendance and donations wildly exceeded expectations.
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